RICH AUCOIN SHARES “DOPAMINE” FROM UPCOMING ALBUM, UNITED STATES

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Photo Credit : Rich Aucoin // DOWNLOAD HIGH-RES

Today, Rich Aucoin shares the new single and video for “Dopamine” off the upcoming album, United States. Aucoin wrote the album, observing America from the ground level, while cycling across it for Mental Health America (as well as the Canadian Mental Health Association). While taking this Robert Frank approach, Aucoin composed a song for each of the 12 states he pedalled through. The record is as much about the current socio-political climate of America as it is about states of consciousness; as much fuelled by the burgeoning American protest movement or Hedges’ social commentary on a decaying empire as it is fuelled by McKenna/Pollan world of psychedelics. 

“Dopamine”, the third single after “Reset” and “How It Breaks”, is a track about introspection in its verses while returning to a mantra of mindfulness and being present in its choruses. Classic mellotrons, wurlitzers and rhodes keyboards give this track a lush base for the orchestrations of the string melodies to float on top. Hofner viola bass again provided by Pete Macdonald and a boomy drum kit played by Joel Waddell at Nova Scotia’s now defunct Old Confidence Lodge Studios give this a classic Beatles meets Verve feel while the vocals again provided by the all-star vocal group is back on this track with: Kyla Carter, Carleigh Aikins, James Baley, Tarik Henry and Simone Denny take the track to a new place with wall of sound vocals. Jeffery Mosher provides a wall of sax to flush out the rest of the sonic palette. 

WATCH AND SHARE “DOPAMINE” HERE

BUY / STREAM “DOPAMINE” HERE

“I wrote this while riding each day alone across the country; it was one that was started in Arizona but took a while to decide on its lyrics,” says Aucoin. “Riding for 8-10hrs a day meant a lot of time to reflect which could be both happy and sad and always returning to the present assured a renewed excitement to be alive. Lots of nostalgia and sentimental feelings in the verses remembering the past - ‘these are people who’ve come and gone and left me where I am’ or ‘all the things that have gone away and faded from my life’. But, it re-examines that those things are still with you in your mind always. While the process of nostalgia can be saddening, the excavation of memories can be joyous if you’re holding them in the present and not trying to dig yourself into where they are in the depths. The mantra of ‘all there is right now is clear; all we have right now is here’ is a simple line for bringing oneself back to the surface and into the present moment after such a dive. You can’t go back in time and it’s a fool’s errand to try to make something the way it once was, you can only bring the past and hold it in the present to feel what you need from it to carve the next new memory. Every time I practice this kind of being in the moment of mindfulness, I feel like I’ve woken up from sleep and am more able and ready to live.

For the video, I knew I wanted to explore something similar to Robert Frank’s journey of the United States when creating his masterpiece photo-book, The Americans. Inspired by this fellow foreigner’s look at America, I took many photos for the purpose of crafting something similar for this video but unfortunately all the photos that weren’t posted in my blog for Paste Magazine, were lost after the tour had concluded. Nevertheless, I edited down the 264 remaining photographs to the 83 in this video; the same number as in Frank’s seminal work. Frank coincidentally has also called Nova Scotia home and where he passed away last year.”

WATCH AND SHARE “RESET” HERE  

MORE ABOUT UNITED STATES

Rich Aucoin has never been short on ambitions or concepts. From his first EP, Personal Publication—on which he played over two dozen instruments and wrote it to sync to How the Grinch Stole Christmas—to We’re All Dying to Live’s 500 performers, to his death mediation Release, the pop anthemist has always dug deep and gone big.

But this is the first time he’s written a record from the grounds of a crumbling empire.

In the spring of 2018, Aucoin set off from Los Angeles on one of his customarily challenging (and eco-friendly) tours. Final stop: New York City. Vehicle: Bicycle.

He travelled the perimeter of the United States, down the west coast, across the south, and up the eastern seaboard. He saw a country, two years into a dictatorship, divided and hurting. A pair of wheels and his own two feet took him through landscapes varied in their construction and grandeur, from the boarded-up storefronts of Route 66 to the fountain formation of Red Rocks. Tiny towns and major cities. Thriving and fading. 

At night, after cycling dozens of kilometres in a day, he would write about and demo the things he saw. Two years later, with its namesake country on the precipice of ruin, he’s turned that travelogue into United States, a journey through the states of consciousness that unite us all.

He began with an idea in each state, and fleshed those out lyrically while staying connected to something in that state, creating a living historical document.

In addition to the physical territory Aucoin traversed, he’s travelling new artistic ground as well: This is the quickest he’s ever made an album, recording it in a handful of studios across Canada. It’s got just 16 collaborators. It doesn’t sync up with an existing film. It’s a deliberately minimal work from a joyously maximal artist. True, he had to power himself across an entire country, but he came out on the other side with his most focused, deeply realized, catchiest album yet. 

As the United States reckons with its narcissistic leader, its splintering systems, and a fed-up populace determined to have its voice heard, United States offers a soundtrack for these unwieldy, unpredictable days. It doesn’t pull any punches or sugarcoat any truths, but it’s got faith, and hope, and heart.

WATCH AND SHARE “HOW IT BREAKS” HERE

Aucoin has been long-listed for the Polaris Music Prize twice. His music video for “Brian Wilson is A.L.I.V.E.” won the Prism Prize. Aucoin has built a reputation as one of the best live shows in Canada according to CBC Radio3. His albums all sync to old movies like Pink Floyd's Dark Side of The Moon with The Wizard of Oz. He has performed dozens of festivals including Osheaga, The Great Escape, Les Eurockéennes, Berlin Music Festival, Art Basel Miami, Luminato Art Festival, Iceland Airwaves, SXSW, and Pop Montreal.

PRE-ORDER UNITED STATES HERE

PRE-ORDER INDIEGOGO CAMPAIGN HERE

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UNITED STATES TRACKLIST
1 Kayfabe - CA
2 How it Breaks - AZ
3 Red Rocks - NM
4 Dopamine - TX
5 Reset - OK
6 This is it. - AR
7 Civil - TN
8 Trip - VA
9 Walls - DC
10 Blue Highways - PA
11 Eulogy of Regret - NJ
12 American Dream - NY

PRAISE FOR RICH AUCOIN

“A bold talent, his grasp of sonics is interlinked with a desire to express something, to challenge both himself and those around him.” - Clash Magazine

"’The Middle’ is an extremely earnest, charming-as-hell reflection on the self at the midpoint of life and death." - Noisey

"This is an anthemic collection of head nodding and foot tapping electro-pop" - PopMatters 

"Easily one of the most mesmerizing tracks we've heard so far this year." - CBC Music (2018)

“Aucoin, a characteristically ambitious artist” - Paste Mag 


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